Reporting on the Mexican Cartel Drug War

New Generation's "CEO" Apprehended

Monday, August 13, 2012 |

Borderland Bea

The apprehended man is the prime suspect in the killing of journalists

The Navy of Mexico arrested Juan Carlos Hernandez Pulido, La Bertha , chief operating officer and alleged cartel hitman New Generation Jalisco and who is suspected of  being responsible for the murder of three journalists in May.
The Secretary of the Marina (Semar) indicated that the alleged drug kingpin was arrested in a raid last Friday in response to a telephone call that warned of the presence of an armed person inside a vehicle in which allegedly distributed drugs.
The staff of the Marina  trapped the gunman when he tried to escape after he noticed the presence of the Marines.
Several IDs were discovered in the vehicle of La Bertha. The IDs are  in the name of Ana Irasema Becerra Jimenez, an associate of a Veracruz l newspaper. Irasema Becerra  was found dead on May 3 along with journalists Gabriel HugeCórdoba, Guillermo Varela and Stephen Luna Rodriguez.

Authorities have initiated investigations to determine the relationship of La Bertha with the murders of these four people,  Semar spokesman said.
Reliance said during a review of the vehicle they found two grenades, 68 bags of a substance suspected cocaine powder, another 62 bags of crack cocaine and 52 bags again with another substance, apparently marijuana. Officers also seized SEMAR agency communications equipment.
The Semar said the detained man confessed that he engaged in drug distribution, which we were provided by Isaiah Flores Pineda, the Kronos , who was arrested on August 8.
The suspect, drugs, vehicle and weapons were handed over to the PGR in the Port of Veracruz.
 Source: Excelsior

Note:  This story is ridiculous of so many levels.  This man has been described as a Leader, Financial Officer, Sicarios chief etc.  It would appear that authorities in Mexico feel they can say something "is", therefore it is.  They wanted to tidy up the murders of the journalists.  I ask what value do IDs of the dead have?  and why would one be driving around with them in their vehicle?  Or a top level person selling or delivering drugs out of his vehicle?  It makes  no sense.  After reading the comments I felt compelled to state that I in no way buy this story.  Paz, Chivis

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50 Borderland Beat Comments:

Anonymous said...

The marines should have just shot this crackhead..that shirt he's wearing would probably look better with his face dripping all over it!!!

Anonymous said...

It is so hard to keep uncheck the hate that can grow in me when I read and look at that photo. No telling where the truth is in anyone "caught" and shown on parade.

But again, keeping my hate in check is daily for me on BB when I read about how low a human can go.

Anonymous said...

C'mon ..... That dude is probably a scapegoat.
Looks like his mouth is a virtual fly trap.
Walking around like 'duh !!!

Anonymous said...

This is their CEO? Holy shit. CEO.. LOL. Dude looks like he has an IQ in the negative range.

Anonymous said...

Low level drug dealer ...aint really nobody

Anonymous said...

The chief of NGJ ?
This dude was slangin on the street,or he was delivering to someone slangin for him?Look what he got collared with.If this guy is the main man for them,what does it say about their"cartel"
Not a lot.Fuckin dudes runnin around with AKs and they a cartel?It shows just how some of this shit gets blew out of proportion.These fuckers done some naughty killings,choppin fuckers up alive,torturing dudes with bats.
And this the main man?

Anonymous said...

And luckily the marinas found the ID of the dead reporter in his vehicle.
Either he is the stupidest fook in veracruz--by his looks he might be--or the ID was planted.

Anonymous said...

Sorry, But this is no "KINGPIN", i maybe wrong, but i thought a "KINGPIN" was a Boss. Not some dirty stinky look guy like this slinging drugs on the streets.

Anonymous said...

Virtual fly trap? hahaha. More like a bear trap. Dude's got the face of a mastermind. NOT.

Anonymous said...

Mira todo puto el guey

Attn - El guey de gueyes!

Anonymous said...

Kingpin, eh? He is selling dope on the streets and doing murders for chicken feed. But he got too high and stumbled into his arrest, a king pinhead.

Anonymous said...

So that's what a drug kingpin looks like ?
Wow, pure class.

Wonder if they're hiring ?

Anonymous said...

Kingpin? More like murderer and street dealer, but those aren't nearly as sensational.

He even admitted who his supplier was, who was just another low level dealer, not necessarily a trafficker. But I bet they call him a kingpin too. This guy must not be so smart giving up his kingpin supplier, being a fellow kingpin and all.

No wonder they can't make any progress when everyone is a kingpin. It's just like bowling, knock some down and seconds later there they are again. In that sense, kingpin is appropriate.

Anonymous said...

Wait...This person is a COO (Chief Operating Officer), a hitman and a street level distributor of drugs? I guess the cartels give them an elevated title to bolster their ego’s...

That shirt is not one that a genuine COO would wear, and it also appears he is using his own product...Mexico is truly degenerating into something indescribable.

Anonymous said...

That dude looks like he cant even spell CEO

Anonymous said...

LOL, they always catch small fish and parade them around to say look see we are doing something. Mexico is a narco state bottom line I have been to the biggest cities to the smallest villages in Mexico and the narco control everything the government is totaly useless to do anything. I accept that my Mexico is dead

Anonymous said...

Thats a crock of shit! The CEO of the cartel is slinging dime bags of crack? with grenades? The guy looks retarded.

Anonymous said...

CEO? Seems like the officials played up his importance a bit, or NG has some serious management deficiencies.

-520

Anonymous said...

The story ended with: "The suspect, drugs, vehicle and weapons were handed over to the PGR in the Port of Veracruz."

Should have added. "He was released shortly thereafter due to corruption within Mexico's military and judicial system."

Anonymous said...

Hey !! Tuck in your shirt. You're supposed to look like a CEO , not a random illiterate narco scumbag!!!

Anonymous said...

CJNG IS NO LONGER ALLIED WITH EL CHAPO EVER SINCE THEY WENT TO WAR WITH LOS TEMPLARIOS THEY DONT HAVE BEFF THO

Anonymous said...

Dork of the earth. La Bertha? Good Lord.

Anonymous said...

"CHIVIS" NO SEAS MAMON, DRUG KING PIN.YOUR A JOKE VATO.THIS DUDE AIN'T NO KING PIN HE'S A FUKING STREET DEALER.
CAUSE OF FAKE ASS REPORTERS LIKE YOU PEOPLE DON'T TRAVEL AS MUCH TO MEXICO .ALL YOU MOFOS DO IS HIPE SHIT UP TOO MUCH.
WHY DON'T U LIL REPORTER GIRLS WRITE ABOUT THE GOOD OF MEXICO.Y'ALL SHOULD BE ASHAMED .
NETA CARNAL UR BULL SHIT,

Anonymous said...

Wow he looks like a dork. That shirt is for a much bigger man. Look at those cuffs. If you want to be a player, you gotta dress like one. They should sentence him to jail in that shirt.

Anonymous said...

Looks like the real CEO paid his way free and they took this juto for show.

Anonymous said...

Everytime they catch a "boss" he always looks inbred... Or the cartels have some really dumb people.. this guy couldnt be a boss.. like the guy said he's just an scapegoat.... My siberian husky's IQ is higher than this man's.... Someone turned this drug addict in, so they can back off the real boss

Anonymous said...

This low life idiot looks like a parquero they just want to blame sombody so it can look like if there actually working fucking mexico government is full li shit this just a stupid crackhead that hasnt showered for days is no kingpen

Chivis said...

whoever wrote the half spanish half english comment saying how stupid this is.

Hey genius, I did not write this nor do I know who this criminal is. But it is the news and is reported on every media agency and narco blog out there. Grow up and stick to Spanish if you can’t write English or visa versa….Paz, Chivis

Chivis said...

I agree for sure, who is this guy? I am thinking maybe the fall guy for the murders of the journalists?

case closed

Anonymous said...

Damn this dude makes some of the Z caught look like smart people and the I'D still on him of that dead journalist what a dumbass but weren't all the journalist killed in Veracruz blame on los Z

Anonymous said...

"HAAAAAAAAA Ya Bailo Bertha" Adonde tan peinao♫♫?

Anonymous said...

Maybe they meant "FEO" not "CEO" lol

Anonymous said...

@5:27 S.T.F.U IF YOU DON'T
LIKE WHAT'S ON B.B. THAT'S YOUR
PROBLEM NO ONE TOLD YOU
TO COMMENT.GOOD READ
CHIVIS. -AL QUDS
GOD BLESS

Anonymous said...

Chivis there's no reason to defend your work ..take it as a complement ,that people in both country's expect the world from you...chivis you should have known this lowlife or how many narcos were killed in some mountain gun battle. Or who was the previous property owner at some safe house in san diego.(remember that one)....we are all grateful for your hard work and dedication to this site...thanks for your time,and great reporting!!

Anonymous said...

You guys would be surprised of who some of the big heads are, just cuz they dont floss it doesn't mean they are bums. Keep in mind the ones with the escalades on 28 inch rims are the nickle and dimers

Anonymous said...

Hello Cullero's...this is Borderlandbeat,reporting on the Mexican Cartel Drug War...it states it up the top..Chivis u rock dude,keep it up.

Anonymous said...

You know the old saying,tall poppy syndrome.. u stick out..u get knocked the mofo out,so dressing down aint a stupid idea.

Anonymous said...

Take it easy on this guy!! Maybe his mother made him wear that shirt after she helped him package up all his drugs for the day.

Anonymous said...

The perp was turned over to the fashion police.

Anonymous said...

Looks and attire is used to deceive.
It sure works with ignorant BB commentators.

jthemover said...

Maybe this whole torturing confessions out of people is not working out? Of course, I could be wrong and this dude was just getting high on hos own supply.

Anonymous said...

They better put some cuffs on this guy before he starts to pick his nose.

Anonymous said...

Despite him being high and retarded. I just think he's upset because fashion week starts in new York in a few weeks and he won't be able to make it.

Anonymous said...

Despite being high and retarded,I think he's upset because he wont be making it to new York for fashion week in September....but who knows being a CEO of a drug cartel he might have a tv in his cell so he can watch it on satellite.

Anonymous said...

Didn't this guy get the "memo" It's supposed to be polo shirts and nut huggers.

Anonymous said...

This dude looks like he doesn't know what day he's in, he ain't no CEO my guess just a runner, he looks high as a kite. If he's got brains god help the rest of Mexico!

Anonymous said...

Pinche cara de naco que tiene este pendejo!! I hope he gets whats coming to him!

Anonymous said...

L.O.L CANNOT STOP LAUGHING
GOOD ONE. FEO NOT CEO.

Anonymous said...

CEO my ass,,,,,he is selling 20 bags

Anonymous said...

The LA Times already published his name in yesterdays paper

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